We are a team of professionals who are passionate about transforming the tourism industry. We believe in creating a more seamless experience for travellers and a more effective process for travel partners.
Greg Duffell
Group Chief Executive Officer
Smoove Xperience Inc.
Smoove Xperience Inc.
Greg is an influential leader and serial entrepreneur in the travel and fintech industry. He was the former CEO of PATA, and held senior roles with Emirates, Thomas Cook Group, Budget Rent A Car etc. Also founded Silicon Valley startup and serves as an advisor to several travel startups.
Alex Danilov
Group Chief Product Officer
Smoove Xperience Inc.
Smoove Xperience Inc.
Alex is a serial tech entrepreneur and advisor in Russia, Thailand and Singapore with SmooveX, Zap Delivery, Shopster, etc. He previously worked in management roles in big firms including Ogilvy Public Relations.
Francis Ong
Group Chief Financial Officer
Smoove Xperience Inc.
Smoove Xperience Inc.
Francis is an influential IT leader with over 25 years of APAC experience. He was the former Deputy CEO of Hitachi Digital SEA, and held senior roles with Datacraft, IBM and other prominent IT companies.
Greg Duffell
Group Chief Executive Officer
Smoove Xperience Inc.
Smoove Xperience Inc.
Greg is an influential leader and serial entrepreneur in the travel and fintech industry. He was the former CEO of PATA, and held senior roles with Emirates, Thomas Cook Group, Budget Rent A Car etc. Also founded Silicon Valley startup and serves as an advisor to several travel startups.
Alex Danilov
Group Chief Product Officer
Smoove Xperience Inc.
Smoove Xperience Inc.
Alex is a serial tech entrepreneur and advisor in Russia, Thailand and Singapore with SmooveX, Zap Delivery, Shopster, etc. He previously worked in management roles in big firms including Ogilvy Public Relations.
Francis Ong
Group Chief Financial Officer
Smoove Xperience Inc.
Smoove Xperience Inc.
Francis is an influential IT leader with over 25 years of APAC experience. He was the former Deputy CEO of Hitachi Digital SEA, and held senior roles with Datacraft, IBM and other prominent IT companies.
Michael Tan
Group Chief Investment Officer
Smoove Xperience Inc.
Smoove Xperience Inc.
Michael is a seasoned technopreneur with over 25 years of consulting and investment experience in APAC, dealing with MNCs, SMEs and startups. PE Fund partner and mentor at 500 Startups.
Simon McKearney
Chief Executive Officer
Smoove Xperience Pacific
Smoove Xperience Pacific
Simon is a passionate travel leader with over 20 years experience. He is the CEO of Travel Lab and Director of HyperGuest NZ and Trip Factory NZ. Former GM of Flight Centre NZ, and held senior roles with Adidas, Sime Darby, etc.
Doug Gordon
Chief Operation Officer
Smoove Xperience Pacific
Smoove Xperience Pacific
Doug has more than 20 years in the travel and technology industry. He was formerly a Senior Manager of Helloworld Travel, one of the pioneer travel agencies in Australia that has expanded into a group of franchised travel agencies throughout Australia, New Zealand and South Africa.
Michael Tan
Group Chief Investment Officer
Smoove Xperience Inc
Smoove Xperience Inc
Michael is a seasoned technopreneur with over 25 years of consulting and investment experience in APAC, dealing with MNCs, SMEs and startups. PE Fund partner and mentor at 500 Startups.
Simon McKearney
Chief Executive Officer
Smoove Xperience Pacific
Smoove Xperience Pacific
Simon is a passionate travel leader with over 20 years experience. He is the CEO of Travel Lab and Director of HyperGuest NZ and Trip Factory NZ. Former GM of Flight Centre NZ, and held senior roles with Adidas, Sime Darby, etc.
Doug Gordon
Chief Operation Officer
Smoove Xperience Pacific
Smoove Xperience Pacific
Doug has more than 20 years in the travel and technology industry. He was formerly a Senior Manager of Helloworld Travel, one of the pioneer travel agencies in Australia that has expanded into a group of franchised travel agencies throughout Australia, New Zealand and South Africa.
Hayden Armstrong
Executive Director
Smoove Xperience Pacific
Smoove Xperience Pacific
Hayden has over 20 years of experience in senior leadership and governance positions. He brings a breadth and depth of expertise gained in both private and public companies in New Zealand and Australia. Hayden has led various business transformation programs across a board spectrum of disciplines and business models from small to medium and large organisations including Williments Travel, Tui Travel and NZ Travel Brokers.
Hayden Armstrong
Executive Director
Smoove Xperience Pacific
Smoove Xperience Pacific
Hayden has over 20 years of experience in senior leadership and governance positions. He brings a breadth and depth of expertise gained in both private and public companies in New Zealand and Australia. Hayden has led various business transformation programs across a board spectrum of disciplines and business models from small to medium and large organisations including Williments Travel, Tui Travel and NZ Travel Brokers.
Simon McKearney
Chief Executive Officer
Smoove Xperience Pacific
Smoove Xperience Pacific
Simon is a passionate travel leader with over 20 years experience. He is the CEO of Travel Lab and Director of HyperGuest NZ and Trip Factory NZ. Former GM of Flight Centre NZ, and held senior roles with Adidas, Sime Darby, etc.
Doug Gordon
Chief Operation Officer
Smoove Xperience Pacific
Smoove Xperience Pacific
Doug has more than 20 years in the travel and technology industry. He was formerly a Senior Manager of Helloworld Travel, one of the pioneer travel agencies in Australia that has expanded into a group of franchised travel agencies throughout Australia, New Zealand and South Africa.